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Communications Specialist


Apply now Job no: 506600
Position Type: Staff
Location: Boston Main Campus
Categories: D'Amore McKim School of Business

About Northeastern:

Founded in 1898, Northeastern is a global research university and the recognized leader in experience-driven lifelong learning. Our world-renowned experiential approach empowers our students, faculty, alumni, and partners to create impact far beyond the confines of discipline, degree, and campus.

Our locations—in Boston; Charlotte, North Carolina; London; Portland, Maine; San Francisco; Seattle; Silicon Valley; Toronto; Vancouver; and the Massachusetts communities of Burlington and Nahant—are nodes in our growing global university system. Through this network, we expand opportunities for flexible, student-centered learning and collaborative, solutions-focused research.

Northeastern’s comprehensive array of undergraduate and graduate programs— in a variety of on-campus and online formats—lead to degrees through the doctorate in nine colleges and schools. Among these, we offer more than 195 multi-discipline majors and degrees designed to prepare students for purposeful lives and careers.

 

About the Opportunity:

Founded in 1922, the D’Amore-McKim School of Business at Northeastern University offers a unique model of business education that purposely blends innovative classroom learning with real-world business application. At the undergraduate level, both the BS in Business Administration and the BS in International Business programs offer students the opportunity to develop into highly motivated business leaders. Graduate students and corporate learners can choose from several different certificate and full-time and part-time MBA and MS programs designed to enable motivated professionals to accelerate their success in business. The school is committed to embedding a global mindset into all of these programs, as well as in its research and outreach activities.

 

Responsibilities:

The Communications Specialist is primarily responsible for coordinating all organic social media activities for the D’Amore-McKim School of Business (DMSB) as a part of a comprehensive, school-wide content strategy which they will help design and fully execute. They are responsible for external social content creation (including faculty research, college reputation, and organic prospective student content) and dissemination of all organic content across all channels with the goal of audience engagement and brand awareness. This work will also include creating new social channels as needed, examining existing social channels for effectiveness and changing strategy as necessary, and following and tracking success using social data. Also, they will create, incorporate, maintain, and evolve brand, style, and use guidelines for DMSB social channels.

Reporting to the Associate Director of Communications, Marketing, and Digital Strategy, the Communications Specialist is a member of the DMSB Communications team and will focus on content for external audiences, including media/general external audiences and prospective students. They are responsible for working with faculty experts for content and media opportunities, as well as supporting prospective student yield communications. They will ensure external-facing dynamic web content remains up to date (homepage, events, news posts) and will additionally support broad-based school communications strategies as they evolve including brand materials, static web content, and other publications.

Qualifications:

The successful candidate will have a bachelor’s degree in marketing, communications or a related field and two to five years of related work experience. Previous experience in higher education is a plus. They will have professional experience with social media management, engagement, and data tracking, as well as strong writing, editing, and proofreading skills. The ideal candidate will have an appreciation and understanding that the social media ecosystem is evolving, and they are driven to stay abreast of the latest trends and best practices. Technical savvy and experience with web content management systems is required. Outstanding writing, English grammar, and spelling for the purpose of composing outwardly facing communications are a must. They will be a quick learner and a team player with attention to detail. Being highly organized is necessary to manage a diverse array of projects at any given time. They will follow through on tasks and instructions with minimal management and will take responsibility for their work. A positive attitude and sense of humor is essential. Experience with Sprout, WordPress, Microsoft 365 products, and Mailchimp is a plus.


Preferred Qualifications:

 

 

Salary Grade:

 10

Additional Information:

 

Northeastern University is an equal opportunity employer, seeking to recruit and support a broadly diverse community of faculty and staff.  Northeastern values and celebrates diversity in all its forms and strives to foster an inclusive culture built on respect that affirms inter-group relations and builds cohesion. 

All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, religion, color, national origin, age, sex, sexual orientation, disability status, or any other  characteristic protected by applicable law.

To learn more about Northeastern University’s commitment and support of diversity and inclusion, please see www.northeastern.edu/diversity.

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